Landing Page Redesign

Ashley Financing

My Role

 

  • UX/UI Design

Deliverables

 

  • Mid-Fidelity Wireframes

Overview

 

Supporting Ashley Furniture’s launch of a new landing page for their financing options.

Project Brief

Ashley Furniture’s Financing page was cluttered with information and poorly structured.  We launched a new landing page to inform users about financing plans and provide an easy way to apply for any plan.

Desktop Design

 

After soft wiring different approaches and learning from business goals and competitive analysis, we decided to go with the following design:

Before
After
Mobile